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Niched

Aug 20, 2020

Jordan Syatt is the ever so rare Instagram fitness "influencer" who got his 10,000+ hours of in-person coaching in before beginning to position himself as an expert on social media. In this conversation we took an in-depth look at the decade of his career preceding his immense social media audience growth. 

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Aug 6, 2020

In just three months' time, Sahil Bloom has accumulated tens of thousands of Twitter followers by telling relatable stories that make the typically intimidating world of finance just the slightest bit more accessible. In this episode he explains why he decided to take on this task, and how he continues to attack the...


Mar 7, 2020

AJ Wnukowski began showcasing his first Lumberlend Bat Mug prototype to friends and family in late-2015. Feedback skewed more in the skeptical direction than a positive one, but he chose to trust his gut and run with the idea anyway.

He sold his first dozen bat mugs in month-one as a fresh startup, and has since gone on...


Mar 7, 2020

In his first job out of college, Zack Gould achieved "Rookie of the Year" status while selling for Liberty Mutual Insurance. He immediately began reassessing his own career goals once he realized the dream he was chasing didn't match his own core values.

He quickly pivoted, partnering with friend and colleague...